Measuring Engagement: A Study From the International Public Relations...
(In the video, Frank Ovaitt invites PR scholars to share useful, practical findings with the IPR audience.) This year’s IPRRC included exciting studies. Since it is safe to mention conference findings...
View ArticleTop Student Blog Posts From Winter 2012
Ten weeks seem to go by even more quickly with team teaching than with solo teaching. I would have liked for another 10 weeks to continue to work with my students. The quarter flew by. I enjoyed...
View ArticleTop Student Blog Posts From Spring 2012
(All students gave permission to appear in the class picture for the purpose of this blog post.) This quarter, our J452/J552 class was in for a treat because I got to co-teach with Kevin Brett, who...
View ArticleNew Study: How to Change Stigmatizing Portrayals of Vulnerable Populations
Date disclosure: I’m publishing this blog post on Jan. 27, 2013 (within a week of the publication of the study), rather than Sept. 7, 2012, as the permalink suggests. I had to change the date on my...
View ArticleTop Student Blog Posts From Fall 2012
My incredible J452 class – I miss them already! A major highlight for me this fall was getting to work with this wonderful group of women in my J452 class. They have bright futures ahead of them, and I...
View ArticleTop Student Blog Posts From Last Quarter
This was an amazing group of overachievers! Winter 2013 marked our first class in Allen Hall 3.0! It’s wonderful to be in an environment that is so conducive to teamwork and creativity. Listed below is...
View ArticleStarting an internship? Make sure to measure.
Cross-posted to the blog of UO PRSSA The secret to a standout resume is to measure your results, and you’ll need to plan ahead to do this. Here are the steps to follow: 1. Identify the ultimate goal...
View ArticleInfographics and Informational Interviews: Spring 2013
It was wonderful to be a part of these talented students’ journey! At the end of every quarter I highlight a blog post from each of my students (after obtaining permission). These students’ work is...
View ArticleAn example of how to perform open coding, axial coding and selective coding
If you’re in a research methods course, you might be studying qualitative methods and have heard of grounded theory. If you’re interested in performing a grounded theory approach to data analysis (or...
View ArticleFall 2013 Student Highlights
These students have a bright future ahead of them!(Picture and student work used with permission.) I had a wonderful public relations class this fall. This quarter was particularly busy with my large...
View ArticleFeatured Content From My J452 Classes
It was such a treat to work with these promising students, most of whom graduated earlier this month. I miss them already! Listed below are some highlights from their work. The pictures above, as well...
View ArticleBuilding a Boolean search for big data projects
If you are ready to pull data and are looking for advice on how to build a strong Boolean search string, this blog post is for you. I don’t post to this blog often, but I have received several...
View ArticleAdvice for PR Job Candidates During the COVID-19 Pandemic
Tom Hagley Sr., an outstanding educator, author and public relations expert, reached out to me this week with helpful advice for job seekers. His guest blog post appears below. There will be an...
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